That there is far too much shitty content being produced for anyone to notice yours. Unless, that is, you create relevant and remarkable content for your audience. Continue reading to find three things you can do to appeal to the real king of your marketing plan.
Consumers don’t like be sold but they they do like to buy and they often buy in groups. The formation of groups are not accidental. It’s actually an innate human behavior called homophily and understanding how these groups form might be the key to understanding this new world of collaborative marketing.
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